Haa Develops Tourism Action Plan To Promote Its Rich Cultural Heritage And Homestays

Email

Haa had the 6th highest visitor arrivals among the dzongkhags in the country, according to the Bhutan Tourism Monitor 2017.

Haa Summer Festival (Source: Tourism Council of Bhutan)

 

By Phurpa Lhamo | Kuensel

Should the dzongkhag tshogdu endorse the tourism action plan (2018-2023), Haa is likely to be the first dzongkhag to have its own tourism action plan, the dzongdag Kinzang Dorji said. 

“Destination Haa: Tourism Action Plan 2018-2023,” consist of details on the development of destinations, development of markets, challenges, tourism facilities and action plans for its implementation among others. 

Benefits of implementing the tourism action plan (2018-2023)

The dzongdag said that the tourism action plan will give clear directions to the dzongkhag administration in terms of developing tourism at the dzongkhag. It will also help in mobilising required resources and support.

“This is to guarantee a conscientious management of the natural, cultural, and social resources available in the region, ensuring, in the long run, that these resources are used sustainably and that the local community reaps the benefits.”

With over 5,000 visitor arrivals, Haa had the 6th highest visitor arrivals among the dzongkhags in the country, according to the Bhutan Tourism Monitor 2017. Paro topped the list with 61,523 visitors.

The dzongdag said that in 2002, the people of Haa valley approached the National Assembly to introduce their community to the world of tourism. 

The main attractions of Haa

He said that the dzongkhag’s rich culture and tradition, natural heritage and its strategic location made Haa a potential tourist destination. In addition to the action plan, Haa has also constructed a tourism information centre. 

 

Caption: Haa Summer Festival 2017

Source: Tarayana Foundation

 

He said that the main objective of the centre was to promote Haa as a tourism destination. Thus, it is committed to provide marketing and support for homestay owners and farm houses, provide employment for local guides and help tourists in getting information.

Pilot project in Haa has the potential to be replicated in other dzongkhags if successful

“This is the first of its kind in the country and is being implemented as a pilot project. If this pilot project becomes successful, this could be replicated in other dzongkhags.” 

The action plan iterates the importance of economic, ecological, cultural and local sustainability of the tourism plans. 

The Dzongdag Kinzang Dorji said that the beneficiaries of tourism in Haa should be the community.  “We have put a moratorium for high-end resorts and FDI in the tourism sector in Haa,” he said.

The importance of retaining Haa’s culture and heritage

“This is to ensure that Haa retains its unique, natural and rich cultural heritage. The community should maintain control over tourism development and tourism should provide quality employment to community residents and ensure an equitable distribution of financial benefits.”

To meet this aim, the Royal Society for Protection of Nature (RSPN) has taken the responsibility of developing a community-based sustainable tourism programme in Haa in partnership with the Japan Environmental Education Forum (JEEF) with funding from the Japanese Technical Cooperation.

Promoting Haa as a tourist destination for the domestic market

The dzongkhag today is also exploring ways to promote the dzongkhag for domestic tourism.

“The opening and inauguration of Rangtse Nye last year and developing the area is one such initiative to attract domestic tourists.  The dzongkhag is also organising a summer festival every year for two days,” the dzongdag said.

Showcasing the handcrafts and cuisine of Haa, the festival is also a great opportunity for locals and tourists to mingle at homestays.

 

This article first appeared in Kuensel and has been edited for the Bhutan Times.

 

 


Related Posts

Heading To Haa, Bhutan For The Summer Festival? Here Are Some...

Savour the most delectable cuisine from the province of Haa in Bhutan.

Jul 13, 2018 14:54

Dado Tsen, the Deity of Haa

Of the increasing number of foreign tourists visiting the temple, the caretaker said, most are fascinated by the lake...

Jan 23, 2018 08:15

Dochula Tschechu – Truly Captivating!

What makes the Dochula Druk Wangyel Festival unique is that while the mask dances performed elsewhere in Bhutan are...

Nov 24, 2017 05:19

Phobjikha Residents Support Black-Necked Crane Conservation

According to a study on the conservation of black-necked cranes and its perceived trade-offs in Phobjikha Valley, 75...

Dec 08, 2017 15:09

Pray to Conceive at the Chimi Lhakhang

For couples who longed to have children, miracles were said to have happened after they have received fertility...

Nov 08, 2017 08:44

Thimphu Tschechu 2017 - A Visual Feast

Tschechu, meaning ‘tenth day’ also corresponds to the birthday of Guru Rimpoche (Guru Padmasambhava). This festival is a...

Oct 06, 2017 18:29

Latest

News

Discover The Transformation Of Samtse On Bhutan’s 111th National Day Celebrations

“The most remote gewog is now connected with roads,” said Man Bir Gurung of Norgaygang.

Dec 17, 2018 20:07

Bhutan Enters ‘Preparatory Period’ Of Five Years To Graduate From Its Least Developed Countries Status

The 'preparatory period' will end on 13 December 2023.

Dec 17, 2018 09:58

Features

Endangered One-Horned Rhinoceros Spotted At Royal Manas National Park In Bhutan

The one-horned rhinoceros was captured multiple times in a camera trap set up for tracking tigers.

Dec 16, 2018 12:33

73 Year Old Non-Formal Education Instructor Wants To Continue Teaching In Bhutan's Remote Villages

At 73, Serchung is one of the oldest non-formal education (NFE) instructors in Bhutan today.

Dec 16, 2018 01:09

Sports

Japanese Volunteers Taught Football Skills To Some Young Monks And Hope to Reach Out To All Other Monastic Institutions In Bhutan

Held on World Children’s Day on 20 November, the programme was spearheaded by the Japan Overseas Cooperation Volunteers (JOCV).

Nov 24, 2018 06:06

Female Archer Dorji Dema Hopes To Inspire More Women To Take Up Archery In Bhutan

Dorji Dema, a mother of three is among the first women in Bhutan to play in an archery tournament.

Nov 05, 2018 08:11

Business

JICA’s Horticulture Projects Benefit Farmers In Eastern Bhutan

The Agriculture Research and Development Centre’s Deputy Chief Horticulture Officer, Sonam Gyeltshen said that according to an impact...

Dec 13, 2018 22:16

Bhutan Expects Record Low Inflation In 2018

The nine-month average inflation rate this year was recorded at 2.61 percent, the lowest figure since 2004.

Dec 09, 2018 11:47

Travel

Lhop Widows From Samtse, Bhutan Keep Their Culture Of ‘Duk Tsho Hang’ Alive

There is a thriving custom among the Lhops – women are not allowed to wear ornaments after their partners die.

Dec 08, 2018 22:08

Bhutan Received 71,417 International Visitors In 2017; Singapore, USA And Japan In Top 10 List

In 2017, Bhutan received 71,417 international visitors and the revenue earned was USD 79m, the highest arrival and revenue since 2012.

Dec 03, 2018 11:25

Lifestyle

‘The Raven Tells A Story’ – Book Dedicated To Bhutan’s 4th King Jigme Singye Wangchuck Launched

The book was written by Her Royal Highness Princess Sonam Dechan Wangchuck.

Dec 17, 2018 15:47

Bhutanese Who Has Worked In New York And Singapore, Sells Artisanal Bread Via Instagram

Jamsel Tshering Gyaltshen decided to choose a future in the food industry after graduating from the Culinary Institute of America in New...

Dec 16, 2018 07:45

Subscribe to our newsletter

Never miss out on new happenings and news stories!